looks like the reality that had been hidden under the fed's quantitative easing has finally reared its ugly head in the surf world... they say reshaping their brands... I say biz is bad....
http://business.transworld.net/12328...88381481237582
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looks like the reality that had been hidden under the fed's quantitative easing has finally reared its ugly head in the surf world... they say reshaping their brands... I say biz is bad....
http://business.transworld.net/12328...88381481237582
You're right about business being bad. When I was a kid, QS was the biggest name in the game with a young Kelly Slater, "Cell" technology in suits, etc. I feel like they got so fat in the 90's-early 2000's that they thought they could survive on brand recognition alone. Sure, they have introduced new products & technology over the years, but not like other labels have. Now, the honchos as QS are scrambling to gain ground, even if it means slashing the company into pieces. Personally, I think this is a smart move & I'm looking forward to the future of QS.
Meanwhile, Bobby Martinez still has a job at FTW.... suckas!
The article got pulled already, I guess QS is planning their own press release. Buy Local!
They need the Roy Stuart business model. They could sell 5 boards, and keep the company afloat for a year or two.
They do have a RS business model.
Have you bought any quiksilver clothes recently $30+ t-shirts and $65+ shorts.
Since the thread was pulled, here's a recap from another source:
http://www.philosurfical.com/2013/02...ff-and-brands/