You're right about business being bad. When I was a kid, QS was the biggest name in the game with a young Kelly Slater, "Cell" technology in suits, etc. I feel like they got so fat in the 90's-early 2000's that they thought they could survive on brand recognition alone. Sure, they have introduced new products & technology over the years, but not like other labels have. Now, the honchos as QS are scrambling to gain ground, even if it means slashing the company into pieces. Personally, I think this is a smart move & I'm looking forward to the future of QS.