A lifelong surfer, Thaddeus O’Neil approaches American fashion through the oceanic, bohemian lens of surfing, which manifests as a relaxed blend of artisanal elegance and classic cool that he calls ‘Playwear’. O’Neil’s passion for exploring movement and its imminent relation to body, textile, and garment gives rise to a fresh take on American luxury—one that juxtaposes the abandon and rebellion customary of surf culture with a poetic, nomadic, and romantic essence. A New York native, O’Neil grew up surfing on the shores of Fire Island. A writer and artist, he studied philosophy and geology before ultimately earning a master’s degree in Aesthetics and the Philosophy of Art. He began his fashion career as a model and later became a photographer’s assistant, working with internationally acclaimed fashion photographers—including his mentor, Bruce Weber. O’Neil debuted his menswear label in 2013 and introduced a women’s line in September 2015. Both are recognized for their relaxed fits, bold prints, and rich textures, as well as meticulous construction from high-quality materials such as fine cotton, cashmere, wool, silk, and linen. O’Neil was named one of the top five U.S. menswear finalists for the International Woolmark Prize in 2015. I just threw up little reading this.
$1600 to look like Mary F-ing Poppins. Is this a joke? Seriously this reminds me of something from Zoolander.
I tell ya, there certainly is nothing more "core" than starting an overpriced potato sack fashion company and blaming it on the fact that you go surfing. We need to mobilize and regulate on this fool. I'm saying you know this guy has a stupid little dog. He has to go walk it sometime. Shredmachine showed us the way.
You guys are such haters! It's not his fault if people buy that sh!t. I have to imagine he must have a sense of humor. Either that or he's a full-fledged douche-canoe. Regardless, it seems like a fair punishment that the people who buy that sh!t also have to wear it.
I have to imagine that the guy is a full-fledged douche canoe that surfs like a total KOOK. And please, stop using the word "hater". It is the most tired and overused word in the teenage girl lexicon.